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Carter Hearing
HealthcareCanada4 weeks

Carter Hearing

A multi-location hearing healthcare site built for trust and easy appointment booking

180%Traffic Increase
45%Booking Enquiries
6Locations Served
4wkDelivered In
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Project Overview

About this project

Carter Hearing is a locally owned hearing healthcare provider serving communities across British Columbia from four clinics and two mobile units, competing against corporate hearing-aid chains. We redesigned their site on Wix to lead with that local, personal positioning, make booking effortless across every location, and turn mobile visitors into booked appointments.

Project Details

Client
Carter Hearing
Industry
Healthcare
Location
Canada
Duration
4 weeks
Year
2023

Services Used

Website RedesignLocal SEOWeb DesignUX Optimisation

Tech Stack

WixJaneApp Booking IntegrationSchema MarkupGoogle Analytics

The Challenge

What was holding them back

Before we started, we ran a full audit of the existing site and the competitive environment. These were the core problems we needed to solve.

  • 1Outdated site did not reflect the trust needed to compete with corporate hearing-aid chains.
  • 2Six separate service points (four clinics plus two mobile units) needed clear, easy-to-find information without confusing visitors.
  • 3No mobile optimisation despite most visitors coming from phones.
  • 4Booking was not clearly connected to their JaneApp scheduling system, causing drop-off.

Our Solution

What we built and why

Our approach was methodical: fix the technical foundations first, then focus on design and conversion. Every decision was driven by a measurable business result. Anything that did not move one of those numbers was left out of scope.

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  • Clean, warm design built around the "100% Canadian and locally owned" positioning versus corporate chains.
  • Clear location structure covering all four clinics and both mobile units, so visitors could find their nearest option fast.
  • Mobile-first development with thumb-friendly navigation and tap-to-call buttons.
  • Online booking connected directly to their JaneApp scheduling system, plus a free online hearing screening as a low-friction first step.
  • Local SEO: healthcare schema markup, location pages, and Google Business Profile integration.

Client-Reported Results

Carter Hearing: by the numbers

Carter Hearing launched in 2023 after a 4 weeks build. The figures below are the change the client reported after that launch. We publish the client name and a link to the live site with every case study, so the site behind these numbers can be checked.

180%Traffic Increase
45%Booking Enquiries
6Locations Served
4wkDelivered In

More Work

Related case studies

Other projects with a comparable problem or industry. Each one names the real client, sets out what was built, and reports the measured change afterwards. None of them stop at describing the design.

Ready to grow?

Let's build your success story

Book a free 30-minute consultation. We will review your current site, understand your goals, and tell you exactly what we would do differently and why. Builds start at $799 and ongoing care plans at $99 a month, quoted as a fixed number before any work begins.

Sources & authorship

Who wrote this, and what it is based on

Habib Ahmed, founder and lead developer at The Websloop
Habib Ahmed, founder and lead developer

Building client websites since 2015

Sources last checked 14 August 2026. Outside figures used on this page are listed here with their source, so you can check them yourself instead of taking our word for it.

Google treats a page as fast on three measures. Largest Contentful Paint under 2.5 seconds, Interaction to Next Paint under 200 milliseconds, and Cumulative Layout Shift under 0.1. All three are read at the 75th percentile of real page loads.

LCP should occur within 2.5 seconds of when the page first starts loading.
Core Web Vitals, web.dev (Google)https://web.dev/articles/vitals
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