Contractor lead calculator
What is your website worth in enquiries, jobs, and revenue? Type in your own numbers and see the math. No email, no signup, nothing sent to us.
No benchmarks, no guesses, just your math
Other calculators quietly bake in industry averages and call the result a forecast. This one does not. Every output below comes from the four numbers you type in, and the formula is printed right on the page so you can check it.
Your numbers
Fill in all four fields. Results update as you type.
The formula, in full: enquiries equals visitors times enquiry rate. Jobs equals enquiries times close rate. Revenue equals jobs times average job value. Nothing else goes into the result.
What your website produces
Your results will appear here once all four fields hold valid numbers. Rates must sit between 0 and 100, and visitors and job value must be above zero.
Six fixes that lift every visitor you already get
These are the same basics every contractor site we build ships with, and the same checks our free grader runs on your site.
Tap-to-call on every page
Most local searches happen on a phone. If calling takes more than one tap, the visitor calls the next contractor instead.
A short quote form
Name, phone, service, and area. Every extra field is another reason to abandon the form halfway through.
One page per service
Roof repair and roof replacement are different searches. Separate pages give Google something specific to show for each one.
One page per area you cover
Each town you serve is a separate chance to show up in a local search, and a separate page to land on.
Reviews and finished-job photos
Visitors compare you on proof, not promises. Real reviews and real job photos do the persuading for you.
Fast load on a phone
A slow page loses the visitor before they ever see the call button. Check your mobile score before you spend anything on ads.
Calculator questions, answered
How the math works, what you need, and what the result is not.
Still have questions? Get in touch →